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How Do I Increase My AdSense RPM? I briefly mentioned revenue per page (RPM) above. That is calculated by... Estimated earnings / Number of page views) x 1000 And of course, your estimated earnings depend on how many clicks your ads receive. The higher your click through rate, (which is calculated by the number of clicks / Page Views), the more you are likely to earn. An increase in clicks is also likely to improve your RPM. Here's an example... If your RPM is $4.00 that means for every 1,000 page views, you're earning $4.00 on average. So you could look at that number and estimate that if you were to get 10,000 page views that day, your RPM could be around $40. Notice I said "could be." That's only an estimate because the amount you earn per click changes all the time. So I'm hoping you can see why it's tough to estimate your earnings and you see how they increase and decrease all the time. This is normal. Since we as AdSense publishe...

Tips on Succeeding With AdSense Here are some tips for achieving success with Google AdSense. Build Traffic You're not going to make anything with AdSense if you don't have enough traffic. Please don't think this is some easy, get-rich-quick program. This takes work and it all starts with getting visitors. Learn more about traffic building here . Experiment Test ad sizes, images vs. text, play around with colors, you name it. I personally like to have my ads match the background of my site so they blend more. Some people prefer to make their ads stand out by using bold/contrasting colors, but that never worked well for me. I think it's because they look so much like ads. Read a blog post I wrote where my readers and I discuss our  best performing ad units/sizes . To display the ads vertically along the right side of the page, just copy this code into your site and paste your AdSense code where indicated. <table align="right" width=...

  People always ask me why   Google AdSense earnings   change so much or why there's such a drastic increase or decrease in the click through rate (CTR) or RPM (revenue per page.) The first thing you have to understand about AdSense is that  how much you earn is directly dependent upon how much the Google AdWords advertisers are spending . The ads that appear on your site are being paid for by the advertisers. There is an auction that takes place where the advertisers choose a maximum bid. This auction determines what ads show on your site and the cost of the ad. As you can imagine, this can change drastically from day to day or month to month. The only thing you know is you receive roughly 68% per click, but ad prices change all the time. Here's another thing... AdSense earnings are often seasonal -- meaning you may notice lower earnings during Christmas time or the summer months.  If the advertisers are spending less, you are going to earn less . So don't pani...

People often ask me what strategies work best for AdSense.  I always tell them that it varies from site to site and experimentation is key. What works for someone else’s blog may not work as well for yours. Funny that I’ve been suggesting experimentation for years, but lately, I haven’t really done much of it.  I guess I’ve become too comfortable with my earnings. Note to self:  There’s always room for improvement! Well, I was browsing my Twitter feed last Wednesday and came across this tweet from  @AdSense … It made me realize how long it’s been since I’ve experimented with color palettes on my units.  The tweet links to an  AdSense help page  on Google’s site.  I must say, I’ve never read this page before. Most of the information is common sense, but I was glad I came across this tweet because it reminded me that I should switch things up every now and then to deal with ad blindness. So I did just that.  I changed the pale...

How well an AdSense unit performs on a site depends on several different factors… 1) The page the unit is on 2) Ad relevancy 3) Amount and quality of traffic to the site/page 4) Placement of unit So I am by no means about to suggest that  one size fits all  in regards to the units. However, I would like to open up a discussion on what you’ve learned about placement. I recently  tweeted  that I am having great success using the 300×250 Medium Rectangle unit alongside my YouTube videos. On certain pages, my click-thru rate has quadrupled. I actually got this idea from Google. One of their optimization experts suggested this on my site over a year ago.  Not sure what took me so long, but I am now implementing this on more pages and the results have been fab. Let’s talk about what you’ve learned about placement and/or color experimentation.  Done anything different to give your earnings a boost?  Please share!

6 Ways to Increase Your AdSense Earnings Learn more about Google AdSense and how to join. There are many ways to optimize your AdSense earnings. If you aren't experimenting with things like placement, color, layout, size and other variables, you could be leaving a lot of money on the table. I increased my earnings by 20% just by following some of the tips mentioned in my video below. More AdSense Tips 1) Your AdSense earnings are directly related to your traffic. How much you make depends on your niche, click-through rate and how much ads in your niche pay.  Find out why earnings vary . 2)  Don't compare earnings . You cannot estimate your earnings based on someone else's traffic because every niche is different. 3)  Three units is not always best . Even though AdSense allows you to use multiple units on one page, that doesn't mean it's always best for your user experience. Also, Google has been known to penalize the rankings of sites that have t...

Some have found that large units in the header tend to convert the best for  AdSense . The reason is the placement is good so they get the most exposure and larger units tend to have more advertisers bidding on them so there is more competition for ads. More competition drives the price of the ad up and it earns you more per click . WordPress Themes With Header Widgets So if you want to add AdSense to your header, it's best to find WordPress themes that have a header widget. Want to learn how to create your website with WordPress?  Click here for details . That way you don't have to use a plugin or tweak the PHP code to add your ads. You can just go to  Appearance >> Widgets  in your WordPress dashboard and drag a Text widgets into the Header Widget area as shown below. For example, the  Magazine Pro theme by StudioPress  has a header widget and it can fit the large 728x90 leaderboard ad. I use this theme on  Napturally Curl...

What's The Best Way to Increase Your Earnings? Since you cannot control your clicks or how much the advertisers pay for the ads (which determines what you will earn per click), the best way to improve your earnings is to increase your traffic. More traffic usually means you will have more clicks, so that will have the biggest impact. The moral of this story is  NOTHING  is guaranteed with AdSense and the best way to control your earnings is to work on  building more traffic .

People always ask me why Google AdSense earnings change so much or why there's such a drastic increase or decrease in the click through rate (CTR) or RPM (revenue per page.) The first thing you have to understand about AdSense is that  how much you earn is directly dependent upon how much the Google AdWords advertisers are spending . The ads that appear on your site are being paid for by the advertisers. There is an auction that takes place where the advertisers choose a maximum bid. This auction determines what ads show on your site and the cost of the ad. As you can imagine, this can change drastically from day to day or month to month. The only thing you know is you receive roughly 68% per click, but ad prices change all the time. Here's another thing... AdSense earnings are often seasonal -- meaning you may notice lower earnings during Christmas time or the summer months.  If the advertisers are spending less, you are going to earn less . So don'...

Make More With AdSense By Creating Niche Websites One of the keys to succeeding with AdSense is to build a niche website that targets a narrowly defined topic. This is the way I've been profiting with AdSense since 2003. I can show you how to setup a niche website and I dedicate an entire chapter to AdSense and earning strategies in my book,  Niche Website Success . And if you want to also earn money with affiliate marketing,  take my hype-free and extremely educational course .

Got Questions? I'd love to chat with you in my forum where we have tons of  discussions about AdSense  going on.  Register  and start chatting with us today!

Google AdSense Alternatives If you were disabled from the program, here are some alternate programs you can try... Media.net Chitika Kontera Infolinks Clicksor Don't ever depend on AdSense as your main income source. Diversify and learn to  make money in other ways .

Google AdSense Infographic Here is a basic summary of key information that will help you get approved and manage your AdSense account.

Nothing is Guaranteed With AdSense As frustrating as it is to get disabled from AdSense, keep in mind, Google never promises us anything and they will do what they can to protect their own revenue. If that means disabling accounts they feel are at risk of producing click fraud, they will do it. I know that's a tough pill to swallow and I can imagine it does feel horrible to get your account disabled, but when we all "accepted" the terms and conditions upon signing up, that is basically what we were agreeing to. There are  no guarantees  with AdSense and we are all at risk of losing our accounts. Now I do believe that the system has kinks, and I believe some innocent people are disabled, but that's why  you cannot put all your income eggs in one basket . Google has to protect their advertiser's money. No one is safe from getting banned... not even me... and it's just one of those things that comes with the territory if you decide to join the AdSen...

Getting Disabled From AdSense Recently, a lot of publishers have been getting their accounts disabled for "fraudulent or potential fraudulent click activity." This has frustrated a lot of AdSense publishers because many claim they have done nothing wrong and how in the heck does Google define "potential" click fraud? No one really knows. Remember,  Google earns most money from advertising . The ads that appear on your pages are costing someone money every single time a click is registered. Google monitors clicks very closely -- especially if your account is new. So if they sense  A-N-Y-T-H-I-N-G  out of the ordinary or feel you are getting traffic from places that may may produce bot/automated/fraudulent clicks, they will disable your account to protect their advertiser's money. They used to disable when they  confirmed  fraudulent clicks, but now they will disable even if they see  potential  risk with your account -- whatever that mea...

Not Getting Approved? People often ask me why they can't get approved for AdSense. It's tough to answer because I do not work for Google, so I can only guess. Many times it's because there are not enough pages on your website. I tell people to shoot for at least 20-30 pages at the very minimum, and make sure your content is very niche -- centered around  ONE  topic. Google doesn't like sites that cover too many different topics because it's hard to target ads. The more focused your content is, the better. In addition to more content, aim for longer articles (at least 700 words or more). Google does not like "thin" content sites that look as if they were created just for AdSense. Put some meat on those bones and make it look as if you put some effort into your website! Also, check your grammar, spelling, layout etc. Remember you are partnering with Google and they don't like to see messy sites with poor/confusing navigation structures.

How Come I'm Not Making Much Money With AdSense People often ask me why their earnings are so low and there are many reasons for that. 1. Not enough traffic If your site has less than 500 visitors per day, it's going to be difficult to make much with AdSense. You have to remember that only a small percentage of people will click on your ads (1-2%) so if you have 500 people coming to your site in a day, that's 5 clicks. Also, most clicks will earn you less than $1, so hopefully you can see that it takes a great deal of traffic to build up income with AdSense. 2. Not enough relevant ads   displaying Some niches have more, relevant ads that Google can display. This will drastically impact your click through rate. If the ads aren't relevant to your content then your visitors aren't going to click. That's why it's important to make sure your site has a lot of content so you can help Google display the most relevant ads. Granted, sometimes there ar...

More AdSense Tips Watch the video below to discover more ways to increase your AdSense earnings. Just remember, success with AdSense is all about how well you bring in targeted visitors to your website. Return to Top Best Designs / Themes for AdSense People often ask me about the best theme or design for AdSense. That really depends on your goal. If you want to add AdSense to your header then you should find a design that makes it easy to add the code. I use the  Magazine Pro WordPress theme  on my  hair site . It has a header widget built in that is large enough to fit the 728x90 unit so adding the banner was a breeze. Changing to this theme more than doubled the earnings  for that site because I was able to add the large, header unit. Larger units typically earn you more, especially when they have good, visible placement. Read more about how to find a great theme for AdSense .

How to Join AdSense Once you have 20-30 pages on your site, go to  http://adsense.google.com to apply. When you are accepted, simply copy and paste the provided HTML code into any page that you'd like to show the ads. You can opt to display text ads, image ads, or a combination of both. It's up to you. You can either display the ads vertically along side the page like Google does or in a banner-like formation horizontally across your pages.  You can even customize the colors to match your site's theme.

Get a domain (yoursite.com) and then sign up for a web host and build your  pages. I highly recommend using WordPress to create your site because you just pick a theme and your site is up and running. Once you have selected your theme, you can add AdSense ads by either using a free AdSense plugin or you can use the WordPress Text widget to easily add ads to your sidebar. If you want to learn more about WordPress I have a video here. Return to Top