Great Possibilities
I know PPC can seem intimidating at first, but you literally can make hundreds of thousands of dollars in profit if you can learn to master it.
I met a guy at one of the Affiliate Summits in Las Vegas a few years back who makes six figures per year with AdWords alone. After talking with him, I quickly picked up on how this was more than a full-time job for him.
He explained how he spends many hours per day tweaking his campaigns, looking for the "sweet spot" with regards to the ad's rank, and constant monitoring.
I also went to a session hosted by people making 7 figures with AdWords.
No, that's not a typo. They were making over a million dollars just from running Google AdWords campaigns.
Sounds inspiring, but I am personally not a fan of pay per click advertising. I know there's a lot of money to be made in that arena, but I prefer to focus on SEO, YouTube, email, etc.
However, there is a ton of money to be made with PPC if you have the time, money and patience.